👩‍🏫 5 modules 📘 21 chapters ⏰ 3+ hours' of content 🔖 Official certification 🧑‍💻 100% self-paced

Product operations is a key role in teams today.
This course aims to provide students with an overview of the role so they can apply it to the teams they steward. It's time to help product people do their best work. Whether it's your first time tackling the Product Ops role, or you've got a few years under your belt, there's something for everyone at all levels to take away from this self-guided course.

product operations screen shot

Course overview

The demand for Product Ops professionals is on the rise and fast becoming a key role in teams today.
This on-demand course will upskill you in all the fundamentals needed to excel in Product Ops so you can bring people, processes, and products together with ease. Brought to you by one of the pioneers in the field, Chris Butler (who's been there and done that), along with tested and proven advice and examples.

Start confidently building world-class product communities today.

Keep scrollin’ a little further for a full breakdown of the course’s curriculum.

By the end of this course you'll be able to:

🧠 Understand the
terminology, expectations, and roles of product operations people.

💪 Apply product management expertise to improving product communities.

📊 Design experiments to run within your product communities.

🔥 Be confident in how to build world-class product communities.

💯 Learn to apply data in order to inform product programs.

product operations screen grab
“The examples and bottlenecks that Chris was describing were so familiar to us based on what I experienced in our organization. We do not have a product ops person, so our PMs are struggling to get alignment, better time management or simply agree on things. I felt that this course has opened my eyes on some methods on how it could be solved.“

Elizaveta Vandamme, Product Marketing Manager, Kontist

Chris Butler

You're in very good hands.

Meet Chris Butler.

Chris is a chaotic good product manager, writer, and speaker. He has over 20 years of product management leadership at Microsoft, Waze, KAYAK, Facebook Reality Labs, and Cognizant. He created techniques like Empathy Mapping for the Machine, Animistic Design Mapping, and Confusion Mapping to create cross-team alignment while building AI products.

Most recently he has been working through the application of adversarial mindsets to product development.

He is now the Lead Product Manager at Google's Core Machine Learning team where he PM's the PM experience and strategy.

What you can expect from Product Operations Certified

Course curriculum

  Welcome and introduction to product operations [25 mins]
Available in days
days after you enroll
  Problems that product operations solves [25 mins]
Available in days
days after you enroll
  Product management applied to product management [50 mins]
Available in days
days after you enroll
  Product operations, the role [67 mins]
Available in days
days after you enroll
  Bonus footage [45 mins]
Available in days
days after you enroll
  Wrap up
Available in days
days after you enroll

Unlock an additional 8+ courses 🔓

Access our entire suite of courses, a free in-person event ticket, 450+ hours of strategy content, templates & frameworks, mentorship opportunities, and more when you become Pro+ Member.

Don't worry, we do team rates, too.

If you're looking to get a team of three or more certified, then speak to Raluca about team rates.

P.s. If you need help convincing your boss, we've done the hard part for you.

Product Operations badge

What's included when I enroll?

Nothing but essential features:

🎥 Expert video tuition

🛠 Tried, tested and vetted strategy

🧠 Expert knowledge from a seasoned product ops professional

🔖 Official certification to show off to your colleagues

⏳ Access to the course content forever

Whether it's your first time tackling the Product Ops role, or you've got a few years under your belt. There's something for everyone at all levels to take away from this self-guided course.


Q: Who is this course for?

A: This course will be well suited to PMMs who are moving into Product Operations but have not previously set up teams themselves or POs who are looking to improve their current processes.

Q: How does the course work?

A: The course is 100% OnDemand and fully self-paced. Once you enroll, you’ll work through the modules in chronological order and be invited to take part in activities. At the end of each module, you’ll be presented with mandatory exam questions and if you pass all these, you’ll become Product Ops Certified!

Q: What's the difference between your Product Operations Core and Masters courses?

A: Good question! We're glad you asked.

Our comprehensive Core Course is designed for beginners or those new to the field. It covers all the essentials, providing a solid foundation for excelling in Product Operations. From fundamental concepts to practical tools, the Core Course has essential templates and frameworks to guide your Product Operations journey, ensuring you're well-prepared from day one.

Our Master's Course, on the other hand, is for seasoned professionals. It offers an advanced curriculum tailored for those who have mastered the basics and are ready to take their skills to the next level. It focuses on specialized knowledge and strategies suited for managerial roles and veterans in the field. If you have three or more years of experience in Product Operations, this one is for you.


  • Core Course: A thorough introduction to Product Operations, ideal for those just starting or transitioning into product roles.
  • Masters Course: An advanced exploration into complex operations designed for leaders and experienced professionals seeking to sharpen their skills.

Q: How long will the course take to complete?

A: The course content, activities, and exams will take approximately 3 hours to complete.

Q: What happens if I don’t pass the exams?

A: If you fail first time round you'll be given the option to retake the exam. If you fail the second attempt, unfortunately, it means you won’t get the certificate. However, all’s not lost, you’ll have still learned LOTS and you’ll be given access to the course materials for life - so you can brush up on the bits you slipped up on forevermore.

Q: How long will I have access to the course content for?

A: For life! One, one-off payment gives you unlimited to allll the course’s content forevermore.