This course will equip you with the bank of tried and tested tactics and strategies needed to increase product adoption at each and every stage of the product adoption life cycle.Β 

By the end of this course, you'll be able to confidently:


πŸ‘Š Have an understanding of what the product adoption lifecycle is.Β 

πŸ”₯ Learn what the behaviors of users are at each point of the adoption lifecycle.Β 

πŸš€ Know what product-market-fit truly means based on the product adoption lifecycle.Β 

πŸ‘Š Learn common pitfalls, myths and how to address them relating to product adoption.Β 

Product Adoption Certified badge
Omi Iyamu

ο»ΏMeet your instructor, Omi Iyamu


Omi is the Co-Founder and Chief Product and Technology Officer at Artist Crowdfund Exchange (ACE); a Web 3.0 and social network startup, looking to democratize funding and revenue in the sports and entertainment industry.

I have a long history having worked in tech for close to 15 years and at some of the biggest names in tech like Google and Microsoft. ACE being the 3rd company I am founding, I know a thing or two about what it's like taking huge risks to try and make your dreams a reality.

In his spare time, he mentors founders and high school kids from underprivileged communities. My passion project right now is repurposing shipping containers for building computer schools in villages back home in Nigeria to teach coding to children aged 9 through 15.Β 

This course will be launching in Q2 of 2022.


Can't wait? Pre-order your cert and get a cheeky $100 off. πŸ‘‡

Just use this coupon at checkout: PA-PREORDER

Course curriculum [preview] πŸ‘©πŸΌβ€πŸ«


  What is product adoption and why it's so essential?
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  The early stages of product adoption
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  Crossing the chasm
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  Entering the main market and finding product-market-fit
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  Keeping up with demand
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  Keeping the momentum going
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  Wrap-up
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